Google - The Briefing
Google hosts multi-day conferences for its marketers from all over the world to help them understand and harness the ‘Google Voice’ in efforts to unify marketing communications across platforms and products. These events are called The Briefing, and Google entrusted Phoenix with creating the video content to help their marketers in that pursuit. Phoenix also provided video coverage of the event for recaps which were anchored by interviews with C-Suite members of the marketing team. Having partnered with Google in this ‘critical role’ for their global marketing teams clearly shows the confidence and trust they have in Phoenix as a partner.