Bloomberg, a leader in all things business, needed a top-notch media company to help craft a story about the culture inside their workplace; they approached Phoenix Media. Bloomberg was way ahead of the curve, communicating their commitment to DE&I throughout the business community and within their organization. These were not merely carefully authored statements of DE&I, but rather full-throated, authentic stories that speak to the inclusive nature of the company. In crafting this video, we needed to ensure that this topic was handled with sensitivity and conviction while remaining true to the core Bloomberg ethos. Bloomberg designated Phoenix as the right partner to help tell these stories, both internally and externally, and we felt distinguished to have their confidence with this monumental task.